Safer Cycling in our community

Some of the best journeys on two wheels don’t just happen on mountain roads or along sparkling lakes — they begin in our own communities.

We are beyond excited to share the news of a wonderful new collaboration between Italy Bike Tours and Limar, the iconic Italian helmet brand. But this isn’t just about helmets; it’s about people, about young riders, and about the simple joy of feeling safe and confident on a bike.

Over the last few months, our team — John-Lee, Marco, Alice and Lucy — have been rolling up their sleeves and working in local schools and at community events. With laughter, energy, and a few wobbly starts, we’ve been teaching children how to ride more safely on the roads, how to take care of their bikes, and how to feel proud of their independence. And along the way, they’re also practicing their English with us — a little extra bonus that brings smiles all around.

We’ve already started giving out these super-cool Limar helmets to the kids — and seeing their faces light up when they put them on for the first time is priceless. The best part? We’re getting ready to hand out the next batch very soon!

Our dream is simple: to see every child in our community riding with a helmet, not because someone told them to, but because they feel it’s part of the cycling adventure. Thanks to our partnership with Limar, and the support of our guests, schools, and friends, this dream is becoming reality.

And here’s where you come in. Every time you book a tour with us or buy a Limar helmet in our shop, you’re helping us put helmets on young heads, smiles on young faces, and giving parents peace of mind.

Together, we can be the change we want to see: safer roads, happier children, and a community that grows stronger with every pedal stroke.

Buy in our shop

Clive Marshall